Company Background: Chicago Controls (aka Landlord Thermostats) is an expanding nationwide company headquartered in Chicago IL. In business for over a two decades, Chicago Controls has its origins in a company started by founder Mike Lyle in 1996. The company’s goal is to provide landlord’s, property owners, and property managers tamper-resistant thermostats for their properties. The company has invested heavily in digital marketing to differentiate and to expand their presence online.
Challenge: Being a company that ships their products nationwide, it was a frequent strain for Chicago Controls to receive feedback from customers. So, when Chicago Controls contacted MyReviewEngine for reputation management services, our team quickly learned the challenge was earning positive reviews, and allowing customers to easily leave said positive review. They wanted feedback and wanted them fast to better grow the company and have a positive reputation.
Solution: The team at MyReviewEngine and Chicago Controls brainstormed strategies that would impact the bottom line in the shortest possible time. The strategies implemented include SEO, Social Media, and various integrations.
Results: “250% increase in online reviews“ The strategies we implemented dramatically increased the number of positive reviews in a very short period. Traffic to their online properties traffic grew by 200% and we saw an increase of positive mentions. Google My Business: On Google, we positioned Chicago Controls as an authority in tamper-proof thermostats and better allowed businesses seeking this service to easily connect and open a dialogue.
MyReviewEngine reputation management experts successfully turned a negative-leaning profile into a positive Google Business profile within just one month, and was able to convert more online shoppers into orders.
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> Converted dormant e-mails into a profitable (and reliable) review source
> Successfully integrated with their CMS to automatically send review requests